In franchising, the success of both the franchisee and the franchisor is truly dependent on the success of each other. The symbolic relationship thrives on the passion to prepare for success. We realized early on that dynamic relationships between the franchisor and the franchisee must exist to promote the growth of our brand. We promote servant leadership in everything we do. We promote idea generation, open communication and direct marketplace knowledge to flow both ways. We are better together – and together we both have to agree to invest in the other!
Lillians offer a five-day training program to all of our franchise owners. We are the pioneers, have done the testing, have made the investment, have taken the risks, and have found the marketplace, so now let us share what makes this business so magical – with you!
Lillians rates our marketing program as ‘extraordinary.’ It sings and it sizzles! We have created a national and local program that fits your franchise and will influence your community as well. Everything we create is built to increase our brand. From the Corporate Guest Book to the Diva Night™ postcards to our explosive website, we make it easy for you to showcase your business on a local and national level.
Lillians franchises are captivated by the brand and the product in which they invest in. We strive to build open communication with our franchisees. We acknowledge that some of some of our best ideas come from the shoppe owners themselves. Lillians is currently building a company-wide communication Intranet system that will increase the efficiency of our internal business operations. We also provide direct email communication on a weekly basis that is called ‘Updates from Lillians HQ!’
NEXT: Passion Day...
