Leadership and Support…


We promote idea generation, open communication and direct marketplace knowledge to flow both ways. We are better together. We are the pioneers, have done the testing, have made the investment, and have taken the risks. Let us share what makes this business so magical – with you!

Lillians wants each Shoppe owner to be successful and provides 5 days of one-on-one specific training in general business operations, inventory management, customer service, marketing, and retail merchandising. There are Operations and Training Manuals for you to keep with you as well as ongoing support by our staff. Classroom training is conducted in Plymouth, MN. In-Shoppe training is done at a Shoppe near you or our corporate office.

Marketing and Advertising

Lillians has created a brand that sings and it sizzles! Our internal marketing team makes everything Lillians come alive. We have all the marketing tools you need to start your business and serve your guests. We also custom design marketing tools for any of your unique Shoppe events.


Lillians has a company-wide Intranet system that increases the efficiency of internal business operations. There you will find resources for your Shoppe, marketing materials, operations information, sales numbers, and merchandise information – everything you need at your fingertips anytime!